Google for Education

The Google for Education team partnered with SpecialGuest to help launch Google Classroom, a powerful learning management tool for teachers and students.

Working with Google for Education brought out the former student in all of us. We filmed teachers and students telling their stories of how Google Classroom enhanced their experience in a virtual classroom. It was a rewarding to tell these stories and hear how technology is improving education.

We developed core messaging and a new campaign for Google Classroom and created a multinational brand film showing the successes of the product, as well as teacher appreciation memes and photography. We also test-drove concepts for the learning management system.